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Patna Women’s College, a constituent unit of Patna University, organized a hands-on training session on Canva on January 23, 2025. The event was conducted under the aegis of the Commerce and Management Club, Kaizen, with the aim of equipping students with practical skills in designing professional graphics and presentations. The interactive workshop focused on enhancing the digital design competencies of participants and fostering creativity and collaboration.
The session was coordinated by Mr. Gautam Saurabh, Coordinator of Kaizen and Assistant Professor in the Department of Commerce, and Ms. Yosha Singh, Co-Coordinator of Kaizen and Assistant Professor in the Department of Advertising and Marketing Management. The coordinators provided an overview of Canva’s features, functionalities, and applications, enabling students to grasp the platform’s potential for personal and professional use.
The event saw active participation from faculty members, including Ms. Sagarika and Ms. Neha, both Assistant Professors in the Department of Commerce. Their presence added academic insight to the session, further enriching the learning experience for the attendees.
The primary objective of the training was to offer students practical exposure to digital design tools and techniques. Participants were introduced to Canva’s user-friendly interface and guided through various features such as creating templates, designing flyers, and understanding branding essentials. The session emphasized the importance of design skills in the fields of commerce and management, encouraging students to integrate these tools into their academic and professional pursuits.
The workshop adopted a hands-on approach, allowing students to work on real-time projects. Participants explored Canva’s capabilities by designing customized templates, marketing materials, and corporate presentations. This practical learning approach enabled students to experiment with different design elements, fostering creativity and innovation. The training also highlighted the role of effective design in branding and communication, key components of modern commerce and management practices.
Sania Ambreen, Joint General Secretary of Kaizen, served as the resource person for the program. Her expertise and guidance helped students navigate Canva’s advanced tools and features, ensuring they gained a comprehensive understanding of the platform. Sania’s insights into the relevance of design in the corporate world provided students with valuable perspectives on how these skills could enhance their career prospects.
One of the session’s highlights was the opportunity for students to showcase their designs. Participants presented their creations to the group, receiving constructive feedback from the coordinators and resource person. This interactive segment encouraged peer learning and inspired students to refine their work further. The designs reflected a blend of creativity, technical expertise, and an understanding of branding principles.
The workshop concluded with a discussion on the growing significance of digital design in today’s competitive landscape. Students gained insights into how platforms like Canva can be leveraged for personal branding, entrepreneurial ventures, and professional assignments. The coordinators also emphasized the importance of staying updated with digital tools to remain relevant in the evolving corporate world.
Overall, the training session provided an enriching experience for the students of Patna Women’s College. By combining technical knowledge with practical application, the workshop equipped participants with essential skills that align with industry demands. The event not only enhanced students’ design capabilities but also instilled confidence in their ability to apply these skills in real-world scenarios.
The Commerce and Management Club, Kaizen, continues to serve as a platform for fostering innovation and skill development among students. The success of the Canva training session reaffirms the club’s commitment to providing opportunities that bridge the gap between academic learning and professional excellence.